While definitions remain elusive, it is vitally important for any long-term impact investment partnership that both sides understand what is expected of them. The company looking for impact funding will need to have a clear understanding of the charity’s mission, and the charity will need to understand the company’s intended impact.
Setting clear parameters for monitoring and evaluation up front is crucial. A business will need to be clear about establishing and stating social and environmental objectives to relevant stakeholders. They will need to set performance metrics and targets where possible and then measure against those metrics over time. Reporting on social and environmental performance to relevant stakeholders will also be a key part of the process.
Other considerations may include elements such as how involved the charity will be, the definition of ‘impact’ and the establishing of a clear feedback loop. This is key to effective collaboration.
These parameters should also include an understanding of the risks involved. Liquidity, for example, may be an important consideration. Impact investments are often smaller, tightly held structures and there may not be ready liquidity. Any investor needs to understand this, or risk derailing the impact investment by trying to withdraw capital too quickly. There should be a clear agreement on the time horizon for realising any gains from the investment.
Ultimately, the charity sector and social purpose companies looking for capital should have a fruitful partnership ahead as long as both sides are clear on what they expect from the other. Effective control and monitoring will ensure both sides realise the potential gains from a partnership.
* Global Impact Investing Network (GIIN) 31 December 2022
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