Following the announcement in March that Tilney Smith & Williamson will be consolidating its brands under a new name, Evelyn Partners, the business is pleased to confirm that the rebrand has been rolled out on schedule and is live from today. All branded collateral has now been transferred, and the group’s new website is live at www.evelyn.com.
Bestinvest, the group’s online investment platform for DIY investors which recently re-launched as a hybrid digital service now offering free coaching and fixed price advice packages, is retained as a separate brand: Bestinvest by Evelyn Partners.
The new name reflects that the business is now one firm with a single purpose, which enables it to offer a broader, integrated offering to all clients. Recognising the heritage of the combined businesses, the new brand is named after Evelyn Gardens, the 1893 London address of one of the founders of the business, combined with Partners to reflect one of the firm’s core values: partnership.
Chris Woodhouse, Chief Executive of Evelyn Partners, said: “Today marks a new chapter for the business, one that celebrates the integration of our heritage businesses and reflects that we are one firm united by our purpose - to place the power of good advice into more hands. I’d like to take this opportunity to thank all our staff, clients and intermediaries who’ve given their time to provide their thoughts on our brand and those who have assisted in its development and implementation. We look forward to upholding our high standards for client service under our new name and brand identity.”
-ENDS-
Enquiries
Evelyn Partners
Jason Hollands, Managing Director, Corporate Affairs
07768 661382
jason.hollands@evelyn.com
FTI Consulting LLP – PR advisors to Evelyn Partners
Laura Ewart / Katherine Bell
07711 387 085 / 07976 870 961
laura.ewart@fticonsulting.com / katherine.bell@fticonsulting.com
About Evelyn Partners
Evelyn Partners was created in 2020 through the merger of Tilney and Smith & Williamson. With £63.0 billion of assets under management (as at 31 December 2024), we are one of the largest UK wealth managers ranked by client assets.
Through an extensive network of offices across 25 towns and cities in the UK, as well as the Republic of Ireland and the Channel Islands, we support private clients, family trusts and charities, as well as provide investment solutions to financial intermediaries. Our diverse client base includes entrepreneurs, C-suite senior managers and partners of professional firms.
Our expertise span both award-winning financial planning and investment management, enabling us to offer clients a truly holistic dual expert wealth management service. Through Bestinvest, we also provide an online investment platform and coaching service, for self-directed investors, consistent with our purpose of ‘placing the power of good advice into more hands’.
Disclaimer
By necessity, this briefing can only provide a short overview and it is essential to seek professional advice before applying the contents of this article. This briefing does not constitute advice nor a recommendation relating to the acquisition or disposal of investments. No responsibility can be taken for any loss arising from action taken or refrained from on the basis of this publication.
Issued by the Evelyn Partners group of companies (the “Group”) which comprises Evelyn Partners Limited and any subsidiary of Evelyn Partners Limited from time to time. Further details about the Group are available at: https://www.evelyn.com/legal-compliance-regulatory/registered-details